Partner Category: City of Frederick Economic Development

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Home-Based Business…Why?

Join this session to learn why the Home-Based option for business ownership is growing in a post COVID world.  This training applies to all business stat-ups and includes a franchise component as well. The session is NOT about “HOW” to start a home-based business, it is about “WHY”  to start a home-based business and describes some of...

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SBDC: Developing a Business Plan

No matter what kind or size of business you are starting, it is very important to create a business plan.  It will be your road map to success–your GPS!  It communicates your understanding of the business and it makes reasonable assumptions and forecasts of sales, expenses, and cash flow.  A well written business plan will...

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SBDC: The Next Big Thing in Digital Marketing…Social Mirror

Mirror, Mirror on the wall, what is the newest type of digital ads of them all? It is Social Mirror Ads and you should be using them for your local business. These ads mirror the exact look of the most popular social media platforms including LinkedIn, SnapChat, Facebook, Twitter, Pinterest, Instagram, YouTube and TikTok but...

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SBDC: What Every Small Business Owner Should Know Now, Not Later

Join us for a discussion about what all entrepreneurs, small businesses, and start-ups should know about trademarks. We’ll discuss what trademarks are, the benefits of federal trademark registration, and the basics of the registration process. We’ll also talk about why it’s so important for any new business to select a trademark that is both federally...

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SBDC: Strategies for Growth and Brand Awareness in Your Business

Presented by A. Rauf Shakir, Cofounder and VP of Sales and Marketing USA Guided Tours This presentation should address the following subject matters: * The general benefits and risks of business ownership * Networking 101: How to build a network; professional and personal connections * How to attract customers. Brand development and marketing (the remaining...

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SBDC: Marketing Your Business With Video

More than ever, video is a crucial tool in your company’s marketing toolkit. Join the award-winning team at HighRock to learn some quick, affordable ways to tell your company’s story on the big––and not-so-big––screen. Presenter, Pieter Bickford, Marketing Executive, HighRock Studios Instructions: A log-on link will be sent to registrants the day/evening prior to the...